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Tag: online customer service

If the customer doesn’t get it, you’re doing it wrong

Customer ExperienceThinkerNovember 13, 20130
Build customer trust marketing quote Plan C marketing

Optimizing everything about the customer experience – whether it’s print, voice/video, or the Internet – comes down to these 3 things. I don’t recall any other website getting as much public exposure – particularly about the design and development – as Healthcare.gov. As the keystone of the rollout of the Obamacare program, it should come…

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Reputation Management 2007-2013: It’s changed, but not that much

Customer LoyaltyThinkerJune 19, 2013

Found an article I wrote back in ’07 for Revenews (yes, the Internet existed back then!) about managing comments in blog posts. The concern back then was: What if someone says something bad about us in our Blog? Apparently the concern remains, however now you can add Facebook, Twitter, Tumblr, Yelp, and a host of…

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